Brian Houchins, Liquidus Media
Chicago Convergence @ MGFest : Thursday, January 22nd, 2009 : 11:30 am : The Intersection of Creative Ave. and Business Blvd.
The Talk: Why does good design matter to the business? Why are business rules good for producing creative work? Creative folks and business suits often don't see eye to eye. This lecture seeks to explain the other side of the cubicle wall, and provides tips on how to improve communication for the benefit of quality and productivity.
Bio: For the past 12 years Brian has been rethinking how brands connect with consumers in the digital space. Currently, he serves as the Director of Innovation for Liquidus, a digital marketing agency that specializes in new media, video advertising for Video On Demand, IPTV, mobile devices and the internet. Previously at Liquidus, Brian served as Creative Director and User Experience Group Director. A graduate of the University of Minnesota, Brian currently resides in Chicago.
About Liquidus: Liquidus has revolutionized video-based advertising with our SpotSense video advertising platform, allowing advertisers to create and distribute video classified ads quickly, easily and cost-effectively on interactive digital cable Video On Demand (VOD), broadcast TV and the Internet.